Is the Bud Light boycott working? Anheuser-Busch CEO breaks silence on drop in sales after Dylan Mulvaney controversy
Anheuser-Busch CEO Michel Doukeris broke his silence about the controversial promotion of Bud Light with transgender influencer Dylan Mulvaney and its impact on the brand. The campaign led to a backlash, which resulted in a decrease in Bud Light sales. During the company’s earnings call, Doukeris mentioned that it is too early to determine the […]
